Partner programme
Your clients pay you for enquiries. Cura makes sure they arrive.
If you build the website, run the marketing, install the phones or keep the practice running, the enquiries your work produces still die at 6pm: the call that rings out, the question typed into a dark website. Cura, by Buildsmith, answers those from the practice's own approved information, texts missed callers back within seconds, and hands your client a named enquiry with the conversation attached. Your work converts more, and the numbers that improve are the ones your client judges you on.
This is not a resell arrangement. You make an introduction, Buildsmith does everything else, and your name gets the credit.
Terms reviewed together after ten referrals.
- You introduce, Buildsmith builds and supports
- Co-branded demo carrying your name
- Commission on fees actually paid
- No targets, no minimums
The angle
This makes your existing work look better.
Practices rarely measure you on effort. They measure you on enquiries, bookings and a phone that behaves. Cura sits at the end of the funnel you already built and stops the leak nobody else is paid to care about.
If you run their marketing or built their site
The clicks you paid for and the pages you designed now produce named enquiries at 9pm instead of bounces. Your reported cost per enquiry improves without you touching the campaign.
If you installed their phones or run their IT
A missed call stops being a dead end in your call reports. It becomes a text conversation within seconds, and the practice sees the system you supplied recovering revenue.
If you advise them on the numbers
Missed enquiries are an invisible cost you can now name, quantify and fix in one recommendation, with a monthly figure the owner can see.
If you negotiate for a group
A member benefit with a plain published price, one accountable supplier, and a free demonstration each practice can judge on its own services before anyone commits.
What Cura does
The receptionist that never clocks off.
- Answers practical questions on the practice website day and night, from information the practice has approved. Nothing improvised, no clinical advice, ever.
- Texts missed callers back within seconds, so a ring-out becomes a conversation instead of a lost number.
- Captures name, mobile, reason and preferred time, and hands the team a named enquiry with the full conversation attached.
- Books the ones ready to go ahead by sending the practice's own online booking link.
Which clients suit it
Refer the ones it will genuinely help.
A good fit: appointment-led practices with a private treatment mix, three or more fee earners, a front desk that is busy with patients in the room, and enquiries worth real money: implants, Invisalign, aesthetics, private physio, veterinary work.
A poor fit, and we will say so: a fully booked NHS-only practice with no private capacity, or a single-handed practice where the owner answers everything personally and likes it that way. If a referral is not a fit, we tell you and them plainly rather than take the setup fee.
How it works
Your part takes one email.
You introduce
Send the practice's website address through the form below, or introduce us directly. That is the whole job.
We build the demo free
Cura is built on the practice's real services, fees and hours within a few days. Nobody pays anything at this stage.
The practice approves
They test it on their own questions and approve every answer before launch. Setup is £199, £499 or £999, depending on the tier they choose.
You get paid
£500 once their second monthly invoice clears — so you are paid on a practice that stays, not one that signs and leaves.
Co-branded demo
Present it as part of your service.
If you would rather put this in front of your client yourself, we build the demonstration carrying your branding alongside ours, and you present it as something your firm arranged. When it lands, the credit is yours. The build, the wording approvals and everything technical stay with us.
Who owns support
We do. All of it.
Onboarding, wording changes, fixes, monitoring and the data processing agreement are Buildsmith's job, and the person who answers is the person who built it. You will never field a support ticket for a practice you referred. If a client of yours is ever unhappy, that lands on us, and you will hear about it from us first.
Refer a practice
Start with one.
Send a practice website and we will build the demonstration free. Or leave the client fields blank and we will set you up as a partner first.